Purba ARHK, Syahlina M, Wulandari P. The Influence of Integrated Marketing Communication Strategies on Enhancing the Adoption of GoPaylater Services. ikomik [Internet]. 2025 Jun. 30 [cited 2026 Apr. 1];5(1):16-27. Available from: https://jurnal.ut.ac.id/index.php/ikomik/article/view/12109