Mentari J, Ghandy A, Tua Manalu DS, Hardini SY. Brand Equity and Purchase Decisions on French Fries Product in Indonesia. j. Organisasi dan manaj. [Internet]. 2020 Sep. 29 [cited 2024 Apr. 20];16(2):146-57. Available from: https://jurnal.ut.ac.id/index.php/jom/article/view/955