• Septin Puji Astuti
    Universitas Islam Negeri Raden Mas Said Surakarta
  • Yasaroh Dyah Rakhmawati
    Universitas Islam Negeri Raden Mas Said Surakarta
  • Zulfanita Dien Rizqiana
    Universitas Islam Negeri Raden Mas Said Surakarta
  • Rizki Kusumawardhani
    Universitas Islam Negeri Raden Mas Said Surakarta

Keywords: Green purchase intention, Customer guilt, Perceived customer effectiveness, Self-monitoring, Young people

Downloads

Download data is not yet available.
Published Dec 12, 2022
DOI:
How to Cite
Astuti, S. P., Rakhmawati, Y. D., Rizqiana, Z. D., & Kusumawardhani, R. (2022). Customer Guilt and its Relation to Purchase Intention of Green Products: A Study to University ‘Green’ Activist Students. Jurnal Organisasi Dan Manajemen, 18(2), 1–13. https://doi.org/10.33830/jom.v18i2.3008.2022
Download Citation
Section
Articles