The Factors that Influence People's Consumption of Moringa in Surabaya City
Keywords: moringa leaf, ordinal logistic regression, vegetable
Abstract
The decrease in the prevalence of nutrition recorded in the Indonesian Nutrition Status Survey (SSGI) in 2021-2022 by 2.8% (Ministry of Health of Indonesia, 2023) indicates an improvement in the nutritional status of the community. One of the factors that influence nutritional status is the consumption pattern of nutritious vegetables. Moringa (Moringa Oleifera), has an important role in improving nutrition due to its high nutritional content. However, the utilisation of Moringa leaves is still limited due to the community's lack of understanding about the benefits and consumption of Moringa leaves. This study aims to identify the factors that influence people's consumption of moringa leaves with a case study in Surabaya City. A total of 70 respondents who had consumed moringa were selected through a two-stage cluster sampling method. Analyses were conducted to evaluate the influence of consumption goal variables, availability, price, and information sources on moringa consumption patterns. The results show that the source of information is a factor that has a significant effect on consumption patterns. These findings indicate the importance of disseminating appropriate information to increase the utilization of moringa in the moringa vegetable diet for people in Surabaya.
Downloads
References
Agresti, A. (2013). Categorical Data Analysis (3rd Edition). John Wiley & Sonc, Inc.
Amalia, F. (2020). Potensi Pemanfaatan Daun Kelor (Moringa oliefera L.) dalam Meningkatkan Mutu Fish Nugget dari Ikan Tuna Sebagai Alternatif Pangan Sehat [Skripsi]. Institut Agama Islam Negeri Ambon.
Apriantini, A., Putra, R. G., & Suryati, T. (2022). Review: Aplikasi Ekstrak Daun Kelor (Moringa oleifera) pada Berbagai Produk Olahan Daging. Jurnal Ilmu Produksi Dan Teknologi Hasil Peternakan, 10(3), 132–143. https://doi.org/10.29244/jipthp.10.3.132-143
Hosmer, D. W., Lemeshow, S., & Sturdivant, R. X. (2013). Applied Logistic Regression (Third Edition). Wiley. https://doi.org/10.1002/9781118548387
Islam, Z., Islam, S. M. R., Hossen, F., Mahtab-ul-Islam, K., Hasan, Md. R., & Karim, R. (2021). Moringa oleifera is a Prominent Source of Nutrients with Potential Health Benefits. International Journal of Food Science, 2021, 1–11. https://doi.org/10.1155/2021/6627265
itsmis. (2020). Omah Kelor ITS, Inovasi Baru Produksi Panganan Sehat. https://www.its.ac.id/news/2020/11/21/omah-kelor-its-inovasi-baru-produksi-panganan-sehat/
Johnson, R. A., & Wichern, D. W. (2007). Applied Multivariate Statistical Analysis (Sixth Edition ed.). Pearson Prentice Hall.
Kementrian Kesehatan Republik Indonesia. (2018). Sayuran Sebagai Sumber Vitamin dan Mineral untuk Kesehatan Tubuh Manusia. https://promkes.kemkes.go.id/?p=8892
Kementrian Kesehatan Republik Indonesia. (2023). Hasil Survei Status Gizi Indonesia (SSGI) 2022.
Kinanti, A. F., Maulana, M. S., & Yasin, M. (2024). Analisis Pola Konsumsi di Indonesia sebagai Indikator Peningkatan Kesejahteraan Masyarakat. Digital Bisnis: Jurnal Publikasi Ilmu Manajemen Dan E-Commerce, 3(2), 19–32. https://doi.org/10.30640/digital.v3i2.2430
KompasTV. (2023). Budidaya Daun Kelor, Ibu-ibu di Rungkut Surabaya Berinovasi Buat Ragam Olahan Makanan dan Minuman. https://www.youtube.com/watch?v=lQvWLEEPg6I
Muspiha, M. (2023). Platform Digital: Harga, Kualitas Pelayanan dan Kepuasan Pelanggan (Cetakan 1). Penerbit Rena Cipta Mandiri.
Novriyadi, N. (2023). Peta Surabaya Lengkap dengan Nama Jalan. https://www.lamudi.co.id/journal/peta-surabaya/
Nurrahim, T. (2023). Pemuda Dominasi Penduduk Indonesia. https://indonesiabaik.id/infografis/pemuda-dominasi-penduduk-indonesia
Oktaviani, D. J., Widiyastuti, S., Maharani, D. A., Amalia, A. N., Ishak, A. M., & Zuhrotun, A. (2019). Review: Bahan Alami Penyembuh Luka. Farmasetika.Com (Online), 4(3), 44. https://doi.org/10.24198/farmasetika.v4i3.22939
Rini, P. S., & Fadlilah, M. (2021). Tingkat Pengetahuan Perawat tentang Penerapan Prinsip Enam Tepat dalam Pemberian Obat di Ruang Rawat Inap (N. Wahid, Ed.; Cetakan Pertama). Wawasan Ilmu.
Tjong, A., Assa, Y. A., & Purwanto, D. S. (2021). Kandungan Antioksidan Pada Daun Kelor (Moringa Oleifera) dan Potensi Sebagai Penurun Kadar Kolesterol Darah. Jurnal E-Biomedik, 9(2). https://doi.org/10.35790/ebm.v9i2.33452
Walpole, R. E. (2012). Pengantar Statistika. PT. Gramedia Pustaka Utama.
Yusnita, M. (2010). Pola Perilaku Konsumen dan Produsen. ALPRIN.
Copyright (c) 2025 Jurnal Matematika Sains dan Teknologi

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.