Leveraging AI for Career Guidance Platform: A Stepwise Journey of Lifelong Learners

Authors

  • Rahayu Dwi Riyanti Universitas Terbuka
  • Hasan Haliman Universitas Terbuka
  • Johan Santri Universitas Terbuka
  • Marito Garcia University of Virginia’s Darden Business School
  • Haemiwan Z. Fathony ADB Technical Assistance
  • Randeep Sudan ADB Technical Assistance
  • Akhmad S. Bakhry ADB Technical Assistance
  • Intan Saylindri ADB Technical Assistance
  • Devina F. Wibowo ADB Technical Assistance

DOI:

https://doi.org/10.33830/ptjj.v26i2.13869.2025

Keywords:

Career guidance platform, work-based learning, personalized career advice, artificial intelligence, ICE Institute

Abstract

A career guidance platform is a digital tool designed to help individuals make informed educational and occupational choices. By leveraging advanced technologies like Artificial Intelligence (AI) and machine learning, such a platform will provide data-driven insights that deliver tailored recommendations based on an individual’s skills, learning records, interests, goals, and the market demand of their occupational choice. It can also help users identify suitable career options, develop necessary skills, and effectively plan their career trajectories. It can provide rich services beyond typical features of career assessments, job matching, resume building, interview preparation, and access to career coaches or mentors.

AI can be used to analyze individual profiles, including skills, interests, and career goals, to provide customized recommendations and action plans. It can bring engaging interactive sessions with AI-powered career coaches, participate in career quizzes, and receive feedback on their resumes and cover letters. Practical features such as job interview simulations and day-in-the-life experiences for various professions will help users make informed decisions about their career paths. Furthermore, by integrating it with a vast amount of data from the Internet or other data sources, it will enable the ability to offer real-time and adaptive guidance for exploring career choices. Making such a platform accessible to a wide range of users, from students to professionals seeking career shifts, will change the way people plan and advance their careers. It provides a cost-effective alternative to traditional career coaching, offering expert advice at a fraction of the cost.

This study elaborates on the journey of the Indonesia Cyber Education Institute (ICE Institute) in establishing its next-generation career guidance platform. Employed Design Science Research Methodology, a research paradigm focusing on the development and validation of prescriptive knowledge, the study highlights the approach to achieving the goal by breaking it down into a series of manageable steps. It includes a key decision-making approach that leverages advanced technologies such as AI and machine learning, systematically planned and carefully executed to ensure systematic progress and effective outcomes.

References

Aparicio, J. T., Aparicio, M., & Costa, C. J. (2023). Design Science in Information Systems and Computing. In S. Anwar, A. Ullah, Á. Rocha, & M. J. Sousa (Eds.), Proceedings of International Conference on Information Technology and Applications (Vol. 614, pp. 409–419). Springer Nature Singapore. https://doi.org/10.1007/978-981-19-9331-2_35

Amazon Web Services. (n.d.). What is RAG (Retrieval-Augmented Generation)? Amazon Web Services, Inc. Retrieved October 30, 2024, from https://aws.amazon.com/what-is/retrieval-augmented-generation

Dresch, A., Lacerda, D. P., & Antunes Jr, J. A. V. (2015). Design Science Research: A Method for Science and Technology Advancement. Springer International Publishing. https://doi.org/10.1007/978-3-319-07374-3

Funk, J. (2019). What’s behind technological hype?. Issues in Science and Technology, 36(1), 36-42.

Gao, Y., Xiong, Y., Gao, X., Jia, K., Pan, J., Bi, Y., Dai, Y., Sun, J., Wang, M., & Wang, H. (2024). Retrieval-Augmented Generation for Large Language Models: A Survey (No. arXiv:2312.10997). arXiv. https://doi.org/10.48550/arXiv.2312.10997

Harris-Bowlsbey, J. (2016). Overview of career guidance: Its foundations, objectives, and methodology (White paper). Adel, IA: Kuder Inc.

Hooley, T. (2019). Career Guidance and the Changing World of Work: Contesting Responsibilising Notions of the Future. In M. A. Peters, P. Jandrić, & A. J. Means (Eds.), Education and Technological Unemployment (pp. 175–191). Springer Singapore. https://doi.org/10.1007/978-981-13-6225-5_12.

Hevner, A. R., March, S. T., Park, J., & Ram, S. (2004). Design science in information systems research. MIS Quarterly, 28(1), 75–106. https://citeseerx.ist.psu.edu/pdf/7d02dc5c8c0b316e592244c441796e6ad31d8bff

Hevner, A. R. (2007). The three-cycle view of design science research. Scandinavian Journal of Information Systems, 19(2), 87–92.

Leung, S. A. (2022). New Frontiers in Computer-Assisted Career Guidance Systems (CACGS): Implications From Career Construction Theory. Frontiers in Psychology, 13, 786232. https://doi.org/10.3389/fpsyg.2022.786232

Lewis, P., Perez, E., Piktus, A., Petroni, F., Karpukhin, V., Goyal, N., Küttler, H., Lewis, M., Yih, W., Rocktäschel, T., Riedel, S., & Kiela, D. (2021). Retrieval-Augmented Generation for Knowledge-Intensive NLP Tasks (No. arXiv:2005.11401). arXiv. https://doi.org/10.48550/arXiv.2005.11401.

Palumbo, S., & Edelman, D. (2023). What smart companies know about integrating AI. Harvard Business Review, 101(7–8), 116–125.

Perera, H. N., & Athanasou, J. A. (2019). Introduction: An International Handbook of Career Guidance. In J. A. Athanasou & H. N. Perera (Eds.), International Handbook of Career Guidance (pp. 1–22). Springer International Publishing. https://doi.org/10.1007/978-3-030-25153-6_1.

Pykes, K. (2024, September 10). AI integration: Top tips for integrating AI into your business. Datacamp. https://www.datacamp.com/blog/ai-integration

Simon, H. A. (1969). The sciences of the artificial (1st ed.). MIT Press.

Simon, H. A. (1988). The Science of Design: Creating the Artificial. Design Issues, 4(1/2), 67. https://doi.org/10.2307/1511391.

Sharapova, N., Zholdasbekova, S., Arzymbetova, S., Zaimoglu, O., & Bozshatayeva, G. (2023). Efficacy of school-based career guidance interventions: A review of recent research. Journal of Education and E-Learning Research, 10(2), 215–222. https://doi.org/10.20448/jeelr.v10i2.4554.

Van Aken, J. E. (2005). Management Research as a Design Science: Articulating the Research Products of Mode 2 Knowledge Production in Management. British Journal of Management, 16(1), 19–36. https://doi.org/10.1111/j.1467-8551.2005.00437.x.

Vilardell, I. B. (2024, August 27). 10 winning Strategies for successful AI integration in your business. GFT. Retrieved October 30, 2024, from https://www.gft.com/int/en/blog/10-winning-strategies-for-successful-ai-integration-in-your-business.

Ward, P. (2021, August 01). Stepwise Refinement, 50 years on. Nerd for Tech. Retrieved October 30, 2024, from https://medium.com/nerd-for-tech/stepwise-refinement-50-years-on-196b2684d261.

Westman, S., Kauttonen, J., Klemetti, A., Korhonen, N., Manninen, M., Mononen, A., Niittymäki, S., & Paananen, H. (2021). Artificial Intelligence for Career Guidance – Current Requirements and Prospects for the Future. IAFOR Journal of Education, 9(4), 43–62. https://doi.org/10.22492/ije.9.4.03

Wirth, N. (1971). Program development by stepwise refinement. Communications of the ACM, 14(4), 221–227.

You, X., & Hands, D. (2019). A Reflection upon Herbert Simon’s Vision of Design in The Sciences of the Artificial. The Design Journal, 22(sup1), 1345–1356. https://doi.org/10.1080/14606925.2019.1594961

Downloads

Published

29-12-2025

How to Cite

Rahayu Dwi Riyanti, Haliman, H., Santri, J., Garcia, M., Fathony, H. Z., Sudan, R., … Wibowo, D. F. (2025). Leveraging AI for Career Guidance Platform: A Stepwise Journey of Lifelong Learners. Jurnal Pendidikan Terbuka Dan Jarak Jauh, 26(2), 95–109. https://doi.org/10.33830/ptjj.v26i2.13869.2025

Issue

Section

Articles

Similar Articles

1 2 3 4 5 6 7 8 9 10 > >> 

You may also start an advanced similarity search for this article.